In the question of passion, many have lost and gained jobs. Employment being the least resistant path to earn money comes and goes. Once we have gone into the cycle of joining and quitting, the next relevant question is monetary benefit. It is normal to jump jobs, earn experience, take corrective action to reach our target goals, benefits and financial matters. Is there a limit to this ?
We seek creative avenues that give provide freedom of thought and action. And when it merges within the cradle of an employment, with a cushion that provides along with responsibilities. It is very hard for some to imagine this, and they keep up their employment and stash their dreams of passion.
I feel this is more common in developing economies where the business cash flow is inwards and labor workflow is outward. In this mode of easy money through employment, the developing economies may find it difficult to attract enough talent for creative approach to solving problems which could be read as startups and new business ventures. Creativity is at its peak in some economies especially India in the form of stories, plays, poems, movies, digital art and so on. It is no wonder that most Hollywood movies go to India as one of the famous destination for artists with this calibre.
It is obvious from the customer viewpoint that we cannot assume any developing economies throwing the risks into the wind and jumping in the pursuit of creativity. It takes a leap of faith to create publicly perceivable, sustainable, value for creativity. Why is this hesitation misunderstood ?
I can see this as a misunderstanding of the cultural, developmental and sociological situation prevailing in India. The understanding of which takes more than being a tech company experience.The article also lacks in being specific with a title of generalizing all “Indians”. Even Indians do not do that. This is again evident from the Shashi Tharoor speech which says that the whole landmass was called India from outside of India. And the natives of India had not given such a name to themselves as Hindu, Hindustan or India.
One thing that USA does extremely well is publicity and marketing. By acquiring all “national” brands “.gov” domains, most American companies listed on the Internet can have assured exposure to the larger market beyond its borders. For example National Geographic is not limited to the nation of the USA, similar is the case with the National Public Radio. While the same national public radio of India, if you will, is named ” All India Radio”. While rest of the world’s Government establishments have to add their country domain to “.gov” domain, such as “gov.in”. USA got the “.gov”. It is not “.gov.us” for whatever reason it is. Value of the USA as a brand , otherwise called “brandequity” is thus proven to be very high. There is no brand bigger than a nation. No business better than running a country.
In the USA the venues for publicity is high. Even at a personal level, the interaction is mostly positive and spreading a good vibe in the USA. So, it can be assumed without prejudice that USA has mastered the marketing skills and it also has population with largest consumer pocket. Thanks to history and Richard Nixon that American consumerism is still on high and products , new products and technically advanced products can be sold at a premium. This is in contrast to developing economies where the price should be maintained as modest and the product has to prove, rather than sell, to be worth the price. This paradigm shift in the marketing thought process makes the advertisement industry in India highly creative and competitive.
It is also noted that the trend in developed economies is to sustain the cycle of buying and selling, keep the money rolling, as maintenance fees, even for living – also called as taxes and insurance, while in many developing economies these are optional and one may choose to live without these. This goes in lines of a great author, whose name escapes me, who said “An Indian’s frugality is often mistaken for poverty”. So in such economies, lesser marketing, lower impact on economy, lower cost to live all thrive well. This should naturally be extended to decluttered life and higher quality of living. Aren’t these the fads of developed economies too ? And in here, especially for low carbon footprint projects, zero waste and total waste recycling projects we see such technologies that enable people to live simpler, happier, without shameless self promotion.